1980 - 1989
In 1982 Dixons introduced Saisho own-brand products presenting an upmarket high technology image spanning audio, TV and video products.
The Currys Group in 1984 was acquired adding 613 retail outlets to the Group together with Mastercare, the nationwide electrical appliance service organisation with 41 depots and 900 engineers. Also part of the deal was Bridgers, a chain of white and brown goods discount stores which formed the basis of today's Currys Superstores. Further acquisitions over the years have included a number of similar chains, such as Orbit and Greens.
The Group acquired the Supasnaps chain of 337 specialist photo shops in 1986.
In its 50th Anniversary year (1987), the Group acquired Silo, the US's third largest power retailer with 147 stores.
The acquisition of Wigfalls in 1988 brought into the Group a further 106 shops, trading mainly in the Midlands and north of England. Dixons and Currys head office departments and support with John Clare appointed Managing Director, functions were integrated into a single entity, Dixons Stores Group. The two chains, however, retained separate brand identities.
The film processing division was sold to its management in 1989.