Dixons News

04 May 2012
Currys and PC World Launch Cash for Goals Promotion

Customers could earn £10 for every goal England score during the 2012 UEFA European Championships

The UK's leading electrical retailers, Currys and PC World, have announced the launch of a brand new promotion ahead of this summer's highly-anticipated UEFA Euro 2012 football tournament - set to kick-off in Poland and Ukraine on June 8th.

Their 'Cash for Goals' promotion will award registered customers £10 for every goal England scores during the tournament's duration (June 8th- July 1st 2012) – be it a sublime Rooney volley, thundering Lampard header or cheeky Defoe flick.*

This incredible giveaway applies to customers purchasing any Currys and PC World television or laptop before Wednesday 6th June, costing £549 and over. They simply need to complete a quick registration form- in-store or via www.cashforgoals.co.uk - within three days of buying (the first day being the day of purchase) to officially take part.

Once the tournament has finished, customers can claim their cash payout by clicking on the 'claim' button found inside their confirmation email (sent after registering), between July 2nd and July 29th 2012.

Customers can also take part in Currys and PC World's entertaining Goal Celebrations competition. By posting photos or video clips of their most exuberant goal celebrations to www.goalcelebrations.co.uk, they stand the chance of winning a weekly cash prize of £500 and, at the end of the competition (midday, July 4th), a grand cash prize of £5000.

Currys and PC World, with a wide and fantastic range of top-quality branded laptops, MacBooks, notebook laptops and TVs – smart and 3D – has the right kit to help customers enjoy a perfect summer of sport. Don't miss a moment of the action!

-Ends-

For further information, please contact the Dixons Retail Press Office:

Charlotte Frost or Jonny Stanton / 020 7543 4528 / dixonsretail@mcsaatchi.com

Or visit www.cashforgoals.co.uk and www.goalcelebrations.co.uk (information is also available Currys.co.uk and PCWorld.co.uk)

* Notes to editors: Applies to goals scored between June 11th and July 1st 2012 in UEFA Euro 2012, excluding penalty shoot-outs and any own goals scored by an England player.

About Currys and PC World:

Currys and PC World are part of Dixons Retail plc. With over 1,200 stores and online services spanning 28 countries, Dixons is widely acknowledged as one of Europe's leading specialist electrical retailing groups. Dixons employs over 38,000 people and provides adequate training to ensure their personnel can provide top customer service on products ranging from televisions to ovens, computers to washing machines.

« Back to Dixons news